How to Schedule Campaigns in Customer.io

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Scheduling allows you to control exactly when your automated messages reach your users, ensuring higher engagement rates by delivering content at the optimal time.

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1. On your Customer.io main dashboard, click Campaigns in the left sidebar.
2. Start building a new campaign by clicking on the Create Campaign button.
3. Click Untitled at the top-left to name your campaign.
4. Click Choose trigger to define what starts this campaign.
5. Click the Trigger block at the center of the canvas and select Event.
6. Type the name of the specific Event that should start the journey.
7. Click the + Build button and drag and drop a Time Delay block from the Flow tab.
8. Click the Time Delay and set it to a specific duration, like 1 hour, to wait after the event occurs.
9. Click Save to lock in your delay settings.
10. Drag and drop a Time Window block below the delay if you want to ensure the next step only happens during business hours.
11. Click your Action block (like an SMS or In-App Message) and ensure the Sending Behavior is set to Queue Draft since your domain is not yet verified.
12. Click Start Campaign to activate and begin sending.
13. Click Start Campaign one more time to launch it.