Quick summary
SE Ranking's Backlink Checker lets you instantly audit any domain's backlink profile, including referring domains, anchor texts, toxic links, and page-level link data. The tool also includes a Backlink Gap Analyzer to reveal competitor backlinks you're missing, making it essential for any off-page SEO strategy.
Steps
- Navigate to the Backlink Checker tool in the left-hand menu.
- Enter your domain or URL in the Search field at the top.
- Hit Search to view key metrics including Domain Trust, Page Trust, Anchor texts, and counts of broken and toxic backlinks.
- Review the Dynamic section to track new and lost referring domains and backlinks over time.
- Open Detailed Reports from the left-side menu for a deeper breakdown.
- Check the Referring Domains report to see all active, new, and lost domains linking to your site with key metrics.
- View the Backlinks Report to list all your backlinks, including Active, New, and Lost backlinks.
- Use the Anchor Text report to identify the most common anchor texts across your backlinks and referring domains.
- Explore the Pages report to see which pages on the analyzed domain receive backlinks.
- In the Pages report, review the number of backlinks and referring domains for each individual page.
- Check the IPS report to view the total number of IP addresses and subnets linking to the analyzed domain across various locations.
- Use the Backlink Gap Analyzer to compare your backlink profile with up to five competitors.
- Analyze Referring Domains your competitors have that you currently lack.
- Identify individual competitor backlinks you're missing to uncover new link-building opportunities.
