Integrate HubSpot Email Campaigns with Slack for Notifications

Quick summary

This demo shows how to integrate HubSpot email campaigns with Slack using a Zapier automation, so your team receives real-time Slack notifications whenever a campaign is sent or an email is opened. The step-by-step Zap setup connects HubSpot as the trigger app and Slack as the action app, delivering campaign updates directly to your chosen channel.

Steps

1. Log in to Zapier, click Create, and select Zaps to start the automation process.
2. Click Trigger to begin configuring the trigger step.
3. Search for and select HubSpot as the trigger app.
4. Choose Campaign Sent or Email Opened as the trigger event based on your preferred notification condition.
5. Connect your HubSpot account to Zapier to authorize the integration.
6. Run a test to ensure Zapier detects the campaign data correctly.
7. Add Slack as the Action App in the Zap.
8. Choose Send Channel Message as the action event to post a notification in Slack.
9. Connect your Slack account to Zapier to authorize the action step.
10. Select the Slack channel where the campaign update will be posted, such as a marketing or team channel.
11. Customize the message content to include relevant details like campaign name, open rate, or clicks.
12. Run a test to confirm the Slack notification is sent with the correct campaign details.
13. Click Publish to activate your Zap and go live.