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All Tutorials /Unbounce

How to Reset the Leads in Unbounce

Updated on:
May 13, 2026
By:
Madhav Bhandari
Use this interactive demo to learn how to delete and reset all leads in Unbounce.

Quick summary

Resetting leads in Unbounce lets you clear all captured lead data from a landing page in just a few clicks. This process uses the Leads tab and the bulk-select checkbox to permanently delete all entries at once.


Steps

  1. On the Unbounce dashboard, find and open the page you want to edit.
  2. Tap the Leads tab to view all captured lead entries for that page.
  3. Tick the checkbox at the top of the list to select all leads.
  4. Click the Delete button to initiate the removal process.
  5. Click 'Okay, Delete Leads' to confirm the deletion request.
  6. Once confirmed, all lead data for the page will be fully reset.

📌 Why this matters

Being able to reset leads in Unbounce is essential for marketers who need to clear test data before a campaign goes live or start fresh after a split test concludes. Accumulated dummy or outdated leads can distort conversion metrics and reporting, making clean data hygiene a critical part of accurate performance tracking. Unbounce's bulk-select and delete workflow lets teams permanently remove all lead entries from a landing page in seconds, without touching the page design or settings. This keeps lead databases clean, reporting reliable, and campaign analysis meaningful.
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