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All Tutorials /Zapier

How to Link Klaviyo to Shopify via Zapier

Updated on:
May 12, 2026
By:
Madhav Bhandari
Use this interactive demo to learn how to connect Klaviyo and Shopify using a Zapier automation.

Quick summary

This tutorial walks you through linking Klaviyo to Shopify via Zapier by creating a Zap that sets Klaviyo as the trigger app and Shopify as the action app. Once published, the integration automatically syncs data between your email marketing and e-commerce platforms without any code.


Steps

  1. Navigate to the left-side panel and click Create.
  2. Choose Zaps from the list of options.
  3. Click the Trigger tab to start the integration process.
  4. Search for Klaviyo and select it from the suggested results.
  5. Specify your preferred Trigger Event.
  6. Tap Sign In and log into your Klaviyo account.
  7. Click Allow to accept the terms and grant the necessary permissions.
  8. Fill in the required information to set up the Trigger.
  9. Tap Continue to run your input and test the Trigger.
  10. Select the specific record you wish to link, then click Continue With Selected Record.
  11. Search for Shopify and select it as the Action app.
  12. Open the drop-down menu and choose the Action Event you wish to execute.
  13. Click Sign In to connect your Shopify account.
  14. Enter your Shopify username, click Yes, Continue to Shopify, then log into your active Shopify account.
  15. Fill out the input fields with the required integration information.
  16. Click Continue to process your configuration.
  17. Click Publish to enable the integration and link Klaviyo to Shopify.

📌 Why this matters

Connecting Klaviyo to Shopify via Zapier allows e-commerce businesses to automate data syncing between their email marketing platform and online store without writing a single line of code. When a trigger event fires in Klaviyo — such as a new subscriber or list update — Zapier instantly executes a corresponding action in Shopify, keeping customer data consistent across both platforms. This Klaviyo-Shopify integration eliminates manual data entry, reduces human error, and enables real-time marketing automation that drives higher conversion rates. For any Shopify merchant using Klaviyo for email campaigns, this Zap is a critical workflow that saves time and increases revenue potential.
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