How to Embed Video in Mailchimp?

Updated on:

May 8, 2026

By:

Use this interactive demo to learn how to add a video block to your Mailchimp email campaign.

Quick summary

You can embed a video in a Mailchimp email by dragging a Video content block into the email editor and pasting your video URL into the Source field. This step-by-step walkthrough covers everything from creating a new email to previewing the final result.

Steps

Create a new email to begin the embedding process.
Click Design Email to open the Mailchimp email editor.
Select a template for your email layout.
In the email editor, open the Content tab and drag a Video content block into your email layout.
Open the video content block and paste your video URL into the Source field.
Preview your email to confirm everything looks and functions as expected.

📌 Why this matters

Embedding video in email marketing campaigns significantly boosts click-through rates and subscriber engagement. Mailchimp's built-in Video content block makes it easy to add a video thumbnail and link directly inside any email without third-party tools. This feature helps marketers deliver richer, more interactive email experiences that drive traffic back to video content on YouTube, Vimeo, or any hosted platform. Knowing how to embed video in Mailchimp gives email marketers a competitive edge by turning static newsletters into dynamic, conversion-focused campaigns.

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