Link Woodpecker through Zapier to HubSpot

Quick summary

This tutorial shows how to link Woodpecker to HubSpot using Zapier by building a Zap that triggers on Woodpecker email events and automatically creates or updates contacts in HubSpot. The integration eliminates manual data entry by syncing cold email prospect activity directly into your CRM in real time.

Steps

1. Log in to Zapier, click "Create", and select "Zaps" to begin building a new automation.
2. Click "Trigger" to set up the starting point of your Zap.
3. Search for Woodpecker.co in the app search field and select it as the trigger app.
4. Choose a trigger event such as "New Prospect" or "Email Opened" to define what starts the Zap.
5. Connect your Woodpecker account and select the specific campaign or event you want to track.
6. Add HubSpot as the Action App to define what happens when the trigger fires.
7. Select an action event in HubSpot such as "Create Contact" or "Update Contact".
8. Connect your HubSpot account to authorize the integration.
9. Fill in the required mapping fields to match Woodpecker data to the correct HubSpot contact properties.
10. Run a test to verify that Woodpecker data is correctly passed through and added to HubSpot.
11. Click "Publish" to activate your Zap and go live with the integration.