How to Manually Add an Email to a Segment Klaviyo

Quick summary

This tutorial shows how to manually add an email address to a Klaviyo segment using the Quick Add feature inside Lists & Segments. You can enrich the new contact profile with a name, title, company, and phone number before saving it for automated campaigns.

Steps

1. Go to the Audience section and select Lists & Segments.
2. View your custom audience segments where you have defined specific customer groups.
3. Add new contacts instantly by clicking the +Quick add option.
4. Enter the contact's email address in the provided field.
5. Capture the contact's first name to enable personalized message greetings.
6. Add the contact's last name to complete their identification.
7. Enrich your customer data with a professional title for B2B segmentation opportunities.
8. Track company affiliations to enable account-based marketing strategies.
9. Collect a phone number to enable SMS marketing in your omnichannel campaigns.
10. Click Add profile to save the new contact to your database and prepare for personalized engagement.
11. Confirm the success notification — your contact is now in Klaviyo, ready for automated campaigns and personalized messaging.