Here’s a step-by-step tutorial on how to manage lists in Semrush:
- Start at the Keyword Overview under Keyword Research in the left sidebar.
- Enter your main keywords and hit Search.
- Click on View all X keywords under Keyword Variations or Questions to find keywords for your company.
- Select the keywords that you want; ideally, high volume, low keyword difficulty, and core keywords.
- Hit Add to keyword list to build a list of these.
- Select an existing list or create a new empty list.
- Use Filters to get granular with your search.
- You can filter by volume or choose between Broad Match (to find more keywords with with similar words) or Exact Match to find exact keywords.
