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All Tutorials /Hubspot

How to Integrate HubSpot With Semrush

Updated on:
May 11, 2026
By:
Madhav Bhandari
Use this interactive demo to learn how to connect your HubSpot account to Semrush CRM.

Quick summary

The Semrush HubSpot integration lets you import contacts directly from HubSpot into Semrush CRM via a simple OAuth connection. This step-by-step walkthrough covers everything from accessing Agency Solutions in Semrush to authorizing the HubSpot app.


Steps

  1. Log in to your Semrush account and scroll down the left sidebar to find Agency Solution.
  2. Select CRM under Optimization & Automation.
  3. Click the Import button within the From HubSpot section.
  4. Sign in to your HubSpot account when prompted.
  5. Choose your HubSpot account from the list.
  6. Click the Connect app button to complete the integration.

📌 Why this matters

The Semrush HubSpot integration allows marketing and agency teams to import CRM contacts directly from HubSpot into Semrush without any manual data entry. By connecting both platforms through a secure OAuth flow, users can centralize client data and streamline campaign workflows in one place. This integration is especially valuable for agencies managing multiple client accounts who need their HubSpot contacts synced with Semrush's SEO and marketing tools. It eliminates data silos between sales and marketing, helping teams move faster and make more informed decisions.
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