How to Create Custom Events in HubSpot

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Creating custom events in HubSpot allows you to track specific user actions on your website or app for deeper analytics and automation.

1. Log in to your HubSpot account and navigate to your main dashboard.
2. Click on Data Management, and select Event Management from the list.
3. Click the Create event button, and select Create custom event.
4. Choose your event method (e.g., Use visualizer, Code JavaScript, API, or Webhooks), then click Next to proceed.
5. Enter your Website URL, select the elements to track using the Visualizer, then click Done to finish setup.