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How to Connect Semrush to Data Studio

Updated on:
May 12, 2026
By:
Madhav Bhandari
Use this interactive demo to learn how to link your Semrush account to Looker Studio as a data source.

Quick summary

Connecting Semrush to Looker Studio lets you pull position tracking data directly into your reports as a live data source. This step-by-step process takes just minutes and requires authorizing the Semrush connector through your Google account.


Steps

  1. Navigate to Data Sources in your Looker Studio account.
  2. Click the Create a new data source button.
  3. Search for Semrush in the search bar to display available connectors.
  4. Select the Semrush connector you need for your Looker Studio report.
  5. Authorize the connection for both required properties when prompted.
  6. Approve passing position tracking information to Looker Studio.
  7. Your Semrush and Looker Studio accounts are now connected — configure the connection to match your reporting needs.

📌 Why this matters

Connecting Semrush to Looker Studio allows SEO teams to visualize live position tracking data directly inside custom dashboards without any manual data exports. This integration eliminates reporting bottlenecks by making Semrush keyword ranking data available as a native Looker Studio data source. Marketers and analysts can build automated, always-current SEO reports that stakeholders can access and filter on demand. For teams that rely on Semrush for competitive intelligence, this connection is essential for scaling data-driven reporting workflows.
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