How to Connect Salesforce to Cvent

Updated on:

May 12, 2026

By:

Use this interactive demo to learn how to install the Cvent app into your Salesforce org via AppExchange.

Quick summary

The Cvent Salesforce integration is installed directly through Salesforce AppExchange, connecting event management data to your CRM in minutes. This step-by-step walkthrough covers everything from finding the Cvent app on AppExchange to confirming it appears under Installed Packages in your Salesforce settings.

Steps

Go to Salesforce AppExchange and search for the Cvent Salesforce App.
Click the Try It Free button on the app listing page.
Select Try in your sandbox to begin a sandbox installation.
Verify your account information is correct, then click Continue to Installation.
Click Log In & Install to proceed to your Salesforce login screen.
Click Use Custom Domain to enter your Salesforce org's custom domain.
Enter your custom domain name and click Continue.
Choose who you are installing the app for and click Install.
Grant Third Party Access and click Continue to finalize permissions.
Confirm the installation by locating your app under Settings > Advanced Setup > Installed Packages.

📌 Why this matters

The Cvent Salesforce integration allows event and marketing teams to sync attendee data, registrations, and event activity directly into Salesforce CRM without manual data entry. By installing the Cvent app from Salesforce AppExchange, organizations can automate lead capture from events and align sales follow-up with real-time event engagement data. This integration is essential for revenue teams that run conferences, webinars, or field events and need accurate, up-to-date attendee records reflected in their Salesforce pipeline. Connecting Cvent to Salesforce eliminates data silos and enables smarter, faster post-event outreach.

Your product deserves an interactive demo

Start free

How to Add Help Text in Salesforce

How to Add Company Logo to Salesforce Lightning

How to Add Company Logo to Salesforce Lightning