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All Tutorials /Hubspot

How to Clone an Email in HubSpot

Updated on:
June 5, 2026
By:
Madhav Bhandari
Use this interactive demo to learn how to clone an email in HubSpot.

‍

Cloning an email in HubSpot allows you to duplicate an existing marketing email and reuse its design, content, and settings.

  1. Log in to your HubSpot account and navigate to your main dashboard.
  2. Click CRM menu and select Email from the dropdown menu.
  3. Find the email you want to duplicate and hover over it to see the menu.
  4. Select Clone from the list of options.
  5. Enter a new Email Name for the cloned version, and select what you prefer from the email type.‍
  6. Click Clone to finalize and create your duplicate email.

📌 Why this matters

Cloning emails saves you from rebuilding successful campaigns from scratch, preserving proven layouts, messaging, and engagement patterns. You can quickly adapt high-performing content for different audience segments, seasonal campaigns, or A/B testing variations. Beyond simple time-saving, this builds your library of tested templates that maintain brand consistency across campaigns. When you find an email that drives strong open rates or conversions, cloning lets you systematically replicate those elements while customizing for new contexts, turning one-time successes into repeatable marketing assets.

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