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All Tutorials /SurveyMonkey

How to Add Background Image in SurveyMonkey

Updated on:
May 12, 2026
By:
Madhav Bhandari
Use this interactive demo to learn how to set a custom background image on your SurveyMonkey survey.

Quick summary

Adding a background image in SurveyMonkey is done through the Design Survey tab by creating a custom theme and uploading an image file. This feature lets you personalize survey visuals to match your brand without affecting question readability.


Steps

  1. Open your desired survey in SurveyMonkey.
  2. Navigate to the Design Survey tab at the top of the editor.
  3. In the left-hand panel, go to Styles, select Themes, then click Create custom theme.
  4. In the theme editor, locate the Background option.
  5. Click + Background to add a background to your survey.
  6. Choose a file from your computer or image gallery to use as the survey background.
  7. Click Done to confirm and apply the background image.
  8. Click the Preview survey button to verify the image displays correctly and doesn't reduce survey readability.
  9. Click Continue to finalize — your new background image is now applied to your survey.

📌 Why this matters

Customizing the visual design of a survey — including adding a background image — helps organizations reinforce brand identity and create a more engaging respondent experience. SurveyMonkey's custom theme editor makes it straightforward to upload and apply background images without requiring any design expertise. A visually consistent survey increases respondent trust and can improve completion rates. This feature is especially valuable for teams running branded research, customer feedback campaigns, or event-specific surveys.
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