How to Add a GIF to Klaviyo

Quick summary

Adding a GIF to a Klaviyo email campaign lets marketers embed animated visuals directly into their email template using the built-in image editor. This step-by-step process covers navigating to Campaigns, selecting an email, and uploading or choosing a GIF from your image library.

Steps

1. Navigate to the Campaigns section where you'll manage all your marketing initiatives.
2. Select your email template from the campaign list.
3. Click Edit to personalize your email with engaging content.
4. In the left sidebar, select the Image element to add product photos or branded graphics.
5. Click Select image to choose from your image library or upload new visuals for your campaign.
6. Browse your image library and pick the perfect visual — such as a GIF — to engage your audience.
7. Confirm your image selection to complete the campaign visual setup.
8. Hit Preview & Test to make sure the GIF animates properly in the email.
9. Click Done once you have confirmed that everything looks good.