Walnut.io Alternatives: Top Picks for 2024

Looking for Walnut alternatives? We've done all the research for you.

We looked at G2, Gartner, and Capterra, evaluated 26+ tools, asked peers in Slack communities and LinkedIn, and eventually came up with these top three alternatives:

1. Storylane: One of the easiest and most affordable Walnut alternatives that both sales and marketing teams can use. 
2. Saleo: If you don’t want to create interactive demos and wish to live demo your actual SaaS product with an overlay. 
3. Tourial: If you want to create simple screenshot demos, group them into tours, and embed them on your website. 

We also shortlisted a few other tools for specific use cases. Continue reading to learn more. 

Top Walnut.io Alternatives - Detailed Analysis 

1. Storylane - Best Overall Walnut Alternative

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Demo capabilities: Screenshot, video, HTML demos 

Storylane is one of the easiest and most powerful Walnut alternatives, offering the fastest time to value. You can start free and build your first interactive demo in less than 10 minutes 

Pros vs. Walnut:  

• Sales and marketing-friendly: Has unique use cases like personalized leave-behinds and live demos for sales, and buyer reveal and demo embeds for marketing.  
• Dead-simple user experience: Auto-captures screens as you click through, links them, and pre-adds guides at every touchpoint.  
• Set-and-forget demo libraries: AEs can choose a relevant demo and personalize it according to the prospect. 
• Multi-flow demos: Set up branching logic to let prospects pick their own adventure. 
• No-code customization: Edit text, images, graphs, blur or redact PII, add tips, hotspots, CTAs, and modals, without writing a single line of code. 

Cons: 

• The product is relatively new and still evolving, but the team is quick to implement feedback. 
• If you need to make changes to graphs, you can replace the entire graph but can not drag and change the values. 

Price: Offers a generous free plan, with paid plans starting at:

• $500/year for screenshot capture 
• $6000/year for screenshot and HTML capture

2. Saleo - Best Alternative for Personalized Live Demos 

Demo capabilities: Live demos 

Saleo is a powerful tool for demoing your native product environment directly. It adds a layer of HTML and CSS to your existing product, essentially changing the "skin" of your platform.

Pros vs. Walnut:

• Complete control over data: Use the Saleo Chrome extension to modify graphs, text, images, metrics, or workflows directly in your SaaS product.
• Multiple product skins: Easily personalize your demo environment for any account or buyer persona and ensure AEs can demo like pros.
• Business as usual: Your product's core features, including workflows, drop-downs, graphs, and filters, function normally. 

Cons: 

• The initial setup can be a bit daunting. 
• Saleo is easy to understand for technical users, but for more marketing-focused users, customizing data in demos can be confusing.
• Data modification in demos requires Saleo support. There's no way to do it yourself. 
• Saleo does not uphold any compliance, which might raise security concerns for some businesses.

Price: Saleo is one of the most expensive tools on the list. It starts at $40,000/year. 

3. Tourial - Best for Embedding Product Tours on the Website

Demo capabilities: Screenshot-based demos 

Tourial is not a direct Walnut alternative. It focuses on marketing use cases and only creates screenshot demos. What makes it worth considering is its Demo Center feature. 

Pros vs Walnut: 

• Set up Demo Centers on your website: Allow visitors to choose a demo experience based on a persona and use case. 
• Boost MQLs with forms and schedulers: Integrate with top platforms such as Hubspot, Pardot, Marketo, Chilipiper, and Calendly. 
• Unlock buying signals: Track what demos your prospects are interested in and how long they viewed each demo. Use this data to run targeted ads. 

Cons: 

• Inability to blur/hide demo content. 
• No personalization options, can not change text or logo.
• Limited analytics can not identify anonymous visitors.

Price: Starts at $16,000/year

4. Demoboost - Best for Sales-led Organizations

​​Demo capabilities: Screenshot and HTML demos 

Demoboost is a one-to-one Walnut alternative also built for sales teams and comes at a similar price point. It has a few live demo features that give it an edge over Walnut. 

Pros vs. Walnut: 

• In demo commenting: Allow the buying committee to ask questions without leaving the demo. 
• Live demo assist: Set up flows and scripts/speaker notes for AEs to follow during live demos. 
• Live demo analytics: Get step-by-step presentation analysis, usage data per AE, and time spent on each step.  

Cons: 

• Capturing dropdowns in demos may require seeking assistance from the Demoboost team.
• Demos lag when switching from one screen to the other. 
• Coding skills required to edit images or graphs in the demo and blur or remove elements. 
• License costs might be high for medium or small-sized organizations.

Price: Starts at $10,000/year. No free plans. 

5. Navattic - Best for Simple Marketing Use Cases

Demo capabilities: Screenshot-based demos

Navattic is one of the simpler Walnut alternatives that can help you quickly capture screens and string them along into a basic demo. 

Pros vs Walnut: 

• Guided product tours: Navattic’s Chrome extension automatically captures and orders screens,  pre-adds text boxes, and lets you make edits.
• Demo embeds: Embed product tours on your website or feature-specific interactive demos in blog posts and ad landing pages. 
• More marketing-focused integrations: Like Segment, Google Analytics, Marketo, and Zapier. 

Cons: 

• No sales use cases.
• It can be expensive, given the value bundle.
• Limited integrations to track user behavior. 
• Lack of bulk customization features (have to edit separately for each screen).

Price: Starts at $6,000/year with unlimited user seats. 

6. Reprise - Best for Enterprise Sales Teams

Demo capabilities: Live demos 

Reprise is one of the legacy interactive demo tools but it’s not known for it. Similar to Saleo, Reprise works best for its overlay feature, also known as Reprise Reveal. It also allows you to create a demo environment of your product with Reprise Replicate, but there are cheaper and better options out there.

Pros vs Walnut:

• Create a product skin: Instantly apply edits to your live demo environment and save the overlay for future use.  
• Show your product in action: Demo your live product environment with all the core functionalities. 
• On-demand customization: Pick a skin or customize your live application on-demand, with minimal coding.
• Enterprise-grade security: Reprise was among the first few demo platforms to get SOC-2 certified. 

Cons:

• Limited integrations, only Marketo, Salesforce, Hubspot, and Google Analytics.
• Bulky platform, comes with a steep learning curve.
• No easy way to customize demos.
• One of the most expensive platforms.

Price: Starts at $30-40,000/year

7. Consensus - Best for Enterprise Teams with Video Demo Needs

Demo capabilities: Video demos

Consensus is another legacy tool that doesn’t exactly fall into the interactive demo space. But if you want to do video demos versus interactive demos, they’re the only ones that do it at scale. 

Pros vs Walnut: 

• SNAP plugin: Record instant single-video demos, helpful for creating an FAQ demo library. 
• Create Demoboards: Personalized landing pages for specific customers. They can answer a few questions and launch their demo experience. 
• Automate custom link creation: Embed merge links into email templates, and effortlessly share DemoBoards en masse.

Cons:

• The platform’s user interface needs an upgrade.
• Clunky navigation and limited branding opportunities in the video player.
• The CS team is not readily available. 

Price: Starts at $40-50,000/year

8. Arcade - Best for Marketing Teams on a Budget

Demo capabilities: Screenshot and video demos

Arcade works very much like Loom. It captures your video and audio, as well as your screen, automatically capturing actions like clicking, scrolling, and typing. 

Pros vs Walnut: 

• Multiple use cases: Like Navattic, it’s focused on marketing use cases, but you can also use the platform for customer success and onboarding. 
• Easy to get started: Just download the Chrome extension and start recording; it’s that simple. 
• Lower entry barrier: Comes at a lower starting price than most other tools on this list. 
• Ample integrations: Amplitude, Clearbit, Google Analytics, Google Tag Manager, HubSpot, Intercom, Mixpanel, PostHog, Salesforce, Segment, Slack

Cons: 

• It can only create guided demos with limited customization. No clickable demos. 
• There are no personalization options.
• No bulk editing features. 

Price: Has a free plan with a limitation of three demos. Paid plans start at $384/ year. 

Final Verdict: Which Is the Best Walnut Alternative? 

Unfortunately, there is no one-size-fits-all answer to this question. Each tool mentioned offers distinct features and focuses on different aspects of demo creation. But here’s a quick summary: