A demo on your website is just the start. Discover a dozen other marketing use cases • May 26
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Turn curiosity into conversions with self-guided demos
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    Our executive team continues to rave about how well Storylane visualizes our own tool!
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VP Marketing
    Storylane's by far the easiest and most reliable out of other competitors.
Martin Kurowski
Product Marketing Manager
    Intuitive, powerful, and easy to use platform.
Matt Slotten
Marketing
35
demos in 3 weeks
Michael DeMarco
Product Marketing Manager
Read Case Study
    It’s actually kind of shocking how fast it was for us.
Katie Fairbank
Director of Product Marketing
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The impact of interactive demos on conversion rates & time to convert
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All Tutorials /Zapier

Sync Ghost Content with WordPress Posts Using Zapier

Updated on:
May 12, 2026
By:
Madhav Bhandari
Use this interactive demo to learn how to automatically sync Ghost posts to WordPress using Zapier.

Quick summary

This demo shows how to sync Ghost content with WordPress posts using a Zapier automation, eliminating manual copy-paste by connecting your Ghost trigger to a WordPress action in minutes. Once the Zap is published, every new Ghost post can automatically create a corresponding WordPress post with mapped fields like title, content, and tags.


Steps

  1. Log in to Zapier, click "Create", and select "Zaps" to begin building your automation.
  2. Click "Trigger" to set up the starting point of your Zap.
  3. Search for Ghost and select it as your trigger app.
  4. Choose a trigger event such as "Post Published" or "New Analytics Data" based on your Ghost account's available options.
  5. Connect your Ghost account by providing the required API key or blog URL.
  6. Add WordPress as the Action App in your Zap.
  7. Select a WordPress action event such as "Create Post" or "Create User".
  8. Connect your WordPress account, map Ghost fields (title, content, tags) to WordPress fields, run a test, and click "Publish" to activate your Zap.

📌 Why this matters

Manually republishing Ghost blog content to WordPress is time-consuming and error-prone, especially for teams managing multiple platforms. By using Zapier to automate the Ghost-to-WordPress sync, publishers can instantly push new posts, preserve field mappings like title, content, and tags, and eliminate duplicate effort entirely. This no-code integration is critical for content teams that run Ghost as their primary CMS but need WordPress for audience reach or plugin ecosystems. Automating cross-platform publishing ensures faster content distribution, consistent formatting, and more time focused on writing rather than operations.
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