It is very easy to track your best-performing posts in Buffer. Here’s a short guide on how to do it:
- Head over to the top menu bar and click 'Analyze'.
- Following that, select the channel that contains the post you want to track.
- Tap the 'Posts' tab to proceed.
- Subsequently, scroll down to the Insights section and click the 'Sort By' menu.
- Select 'Eng. Rate' from the list of options. This metric will help you find the best-performing post because it reflects the level of user interaction through likes, shares, and comments.
- As for the Order, make sure that the 'Descending' option is selected to rank the posts from highest to lowest.
- After completing these steps, the best-performing posts in your Buffer account will be displayed based on your input.