How to Make a Picture a Link in PowerPoint

Updated on:

May 25, 2026

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Use this interactive demo to learn how to turn any image into a clickable hyperlink in PowerPoint.

Quick summary

Adding a hyperlink to an image in PowerPoint lets you create clickable pictures that direct audiences to any URL. This four-step process uses PowerPoint's built-in Insert Hyperlink dialog to link images without any plugins or extra tools.

Steps

Click on the image you want to turn into a link.
Right-click the image and select Hyperlink from the context menu.
Paste a URL into the Address box in the Insert Hyperlink dialog.
Click OK to confirm and apply the hyperlink to the image.

📌 Why this matters

Making a picture a clickable link in PowerPoint is a high-demand skill for anyone building interactive presentations, sales decks, or training materials. This feature lets presenters embed direct URLs into images, turning static slides into navigable, action-driven experiences. By hyperlinking images rather than plain text, presenters create cleaner, more visually engaging calls to action that guide audiences to websites, resources, or landing pages instantly. Mastering this PowerPoint hyperlink technique reduces friction in live presentations and improves audience engagement.

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