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How to Integrate WooCommerce with Mailchimp

Updated on:
May 11, 2026
By:
Madhav Bhandari
Use this interactive demo to learn how to connect your WooCommerce store with Mailchimp in minutes.

Quick summary

This tutorial walks you through integrating WooCommerce with Mailchimp using the WooCommerce Marketplace, so you can sync your store data and power email marketing campaigns. The entire setup takes just a few steps — from finding the Mailchimp extension to adding it to your store.


Steps

  1. Hover over the Extensions menu and click WooCommerce Marketplace.
  2. Click the search bar and type Mailchimp to find the extension.
  3. Select Mailchimp from the search results.
  4. Click Add to Store on the Mailchimp for WooCommerce product page.
  5. Enter the billing address registered under your WooCommerce account to proceed.
  6. Click Place Free Order to complete the checkout.
  7. Click Add to Store again and select your preferred store to finalize the Mailchimp integration.

📌 Why this matters

Connecting WooCommerce with Mailchimp allows online store owners to automatically sync customer data, purchase history, and product information directly into their email marketing platform. This integration enables targeted email campaigns, abandoned cart recovery, and personalized product recommendations — all driven by real-time store data. For WooCommerce merchants looking to grow revenue through email automation, the Mailchimp extension provides a no-code, zero-cost setup that takes effect immediately after installation.
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