Apollo.io integrates with Customer.io via Zapier to sync contacts and trigger personalized campaigns from Apollo leads automatically. Here's the complete step-by-step guide:
- On the Zapier dashboard, click Create Zap.
- Click Trigger, search for Apollo, and select it as your trigger app.
- Connect your Apollo account - click Sign In if not linked.
- Choose a Trigger Event, such as "New Account," and test it to pull in sample data.
- Click Continue with selected record to confirm the trigger is working properly.
- Click Action to set up the next step in your workflow.
- Select Customer.io as your action app to send data there.
- Make sure your Customer.io account is connected; if not, connect it by clicking on the Sign In button.
- Choose the action event “Create or Update a Person” to sync Apollo accounts into Customer.io.
- Map the required data fields, then click Continue and choose Test Step or Skip Test.
- Click Publish to activate your Zap — Apollo leads will now automatically sync to Customer io for streamlined sales tracking.



