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How to Integrate an RSS Feed with Hootsuite Using Zapier

Updated on:
May 12, 2026
By:
Madhav Bhandari
Use this interactive demo to learn how to connect an RSS feed to Hootsuite automatically with Zapier.

Quick summary

This tutorial shows how to integrate an RSS feed with Hootsuite using Zapier by creating a new Zap that triggers on RSS updates and posts content automatically. You can connect RSS to Hootsuite in minutes without writing any code, enabling hands-free social media publishing from any feed.


Steps

  1. Head over to the left-side panel and click Create.
  2. Select Zaps from the list of options.
  3. Tap the Trigger tab to start the integration process.
  4. Find and select RSS from the available integration options.
  5. Specify your preferred Trigger Event.
  6. Tap Continue to proceed.
  7. Click the Feed URL input field and paste your RSS feed link, then fill in all other required Trigger information.
  8. Click Continue to run your input and test the Trigger.
  9. Choose the specific record you prefer to use, then click Continue With Selected Record.
  10. Search for Hootsuite and select it as the Action app.
  11. Click the drop-down menu and pick the Action Event you want to carry out.
  12. Click Sign In and log into your Hootsuite account.
  13. Read the terms and click Allow to grant the necessary permissions.
  14. Fill out all input fields with the required integration information.
  15. Click Continue to publish the integration.
  16. Your RSS feed and Hootsuite account are now integrated based on your configuration.

📌 Why this matters

Connecting an RSS feed to Hootsuite via Zapier eliminates the manual work of copying and sharing new content across social media platforms. Every time a new item appears in your RSS feed, Zapier automatically triggers a post in Hootsuite, ensuring your audience stays updated without any extra effort. This RSS-to-Hootsuite automation is ideal for content marketers, publishers, and social media managers who want to maintain a consistent posting schedule at scale. By removing repetitive tasks, teams can focus on strategy and engagement rather than distribution logistics.
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