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All Tutorials /Unbounce

How to Format the Bullets in Unbounce

Updated on:
May 13, 2026
By:
Madhav Bhandari
Use this interactive demo to learn how to customize bullet styles in your Unbounce landing page.

Quick summary

Formatting bullets in Unbounce lets you control the visual style of list elements directly inside the page editor. Using the Element tab's Paragraph section, you can select and apply a bullet style in just a few clicks without writing any code.


Steps

  1. Inside Unbounce's page editor, find and select the text element that contains the bullets you want to edit.
  2. Under the Element tab, go to the Paragraph section and choose the bullet style you want to use.
  3. After completing these steps, the bullets in your Unbounce page will be formatted according to your input.

📌 Why this matters

Bullet formatting in Unbounce directly affects how landing page content is perceived by visitors, making lists easier to scan and more visually consistent with your brand. The Unbounce page editor gives marketers full control over bullet styles without needing a developer, speeding up the design and iteration process. Properly formatted bullet points improve readability and can increase conversion rates by helping prospects quickly identify key benefits or features. This capability is essential for any team building high-converting landing pages inside Unbounce.
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