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How to Create Custom Avatar in HeyGen

Updated on:
June 5, 2026
By:
Madhav Bhandari
Use this interactive demo to learn how to create a custom avatar in HeyGen.

‍

Creating a custom avatar in HeyGen allows you to build a personalized AI avatar using your own photo or video.

  1. Log in to your HeyGen account and go to your dashboard.
  2. On the left side panel, click Avatar section to view avatar options.
  3. Click Create avatar to start the setup process.
  4. Select Custom avatar as the avatar type.
  5. Upload your photo or video to use as the base for your avatar.
  6. Click "Upload" to submit your selected photo.
  7. Fill in the avatar details such as name, appearance, and required fields.
  8. Click this button to add a voice to your avatar.
  9. You can now use the customized avatar to start your projects.

📌 Why this matters

Custom avatars transform your content from generic AI-generated videos into authentic, personal communication. You can create training materials, marketing videos, or presentations that maintain your visual presence without being physically available. Beyond convenience, your custom avatar builds genuine audience connection since viewers recognize and trust familiar faces. This becomes especially powerful for consistent brand messaging across multiple videos, allowing you to scale personalized communication while maintaining the human element that drives engagement and credibility.

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