How To Connect Google Analytics to Google Ads

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Follow these steps to learn how to connect Google Analytics to Google Ads:

1. Sign in to GA and go to Admin in the left pane.
2. Find Google Ad links under Product links.
3. Click on the blue Link button on the top right.
4. Click on Choose Google Ads accounts in the next page.
5. Find your Google Ads Account and hit Confirm on the top right.
6. Enable Personalized Advertising and Auto-Tagging and also Allow access to Analytics features from within Google Ads.
7. Hit Submit.
8. You will see this message saying LINK CREATED.
9. You can now find your Ad account listed here.

And that's it! You have now successfully connected your Google Ads account to Google Analytics.