How to Add an Unsubscribe Link in Klaviyo

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Here’s exactly how:

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1. Go to the 'Campaign' section.
2. Select an email campaign to edit.
3. Click 'Edit' to enter the editing environment to customize your email content and design.
4. Click 'Text' to add a Text block at the bottom of your email.
5. In the text block, type your unsubscribe tag.
6. Adjust the styling of your compliance text to align with your brand standards.
7. Highlight 'click here' and click the link icon to establish the hyperlink that will process unsubscribe requests automatically.
8. In the URL field, type the unsubscribe link.
9. Click 'Apply' to confirm your unsubscribe link settings to ensure proper functionality.
10. Following these steps turns the text into an active unsubscribe link.