How Can I Customize a Closing Page in SurveyMonkey

Updated on:

April 6, 2026

By:

Use this interactive demo to learn how to customize the closing page in your SurveyMonkey surveys.

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Customizing a closing page in SurveyMonkey allows you to provide respondents with a tailored message or a next step after completing the survey. Here’s how to do it:

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Navigate to your desired survey and click on the ellipsis icon next to the survey title.
From the drop-down menu, select 'Send survey'.
In the 'Collect Responses' tab, select the collector.
Scroll down to the survey settings and look for 'Custom thank you'. Click on it and you can write your own custom message.

📌 Why this matters

A custom closing page transforms your survey from a one-way data extraction into a relationship-building opportunity. Beyond simply thanking respondents, you can redirect them to your website, offer exclusive content, or provide relevant resources based on their responses.

This closing touchpoint often determines whether respondents will participate in future surveys or recommend your research to others. Since completion rates drop significantly when people feel their time wasn't valued, a thoughtful closing message can turn survey fatigue into genuine engagement.

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