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Brevo Mailchimp Integration

Updated on:
May 12, 2026
By:
Madhav Bhandari
Use this interactive demo to learn how to sync Mailchimp subscribers into Brevo automatically via Zapier.

Quick summary

The Brevo Mailchimp integration lets you automatically sync new subscribers from Mailchimp to Brevo by building a Zap in Zapier — no manual data export required. Once published, the Zap monitors your Mailchimp audience and instantly adds or updates contacts in Brevo whenever a subscriber event is detected.


Steps

  1. Log in to Zapier and click "Create" followed by "Zaps."
  2. Click "Trigger" to set up the event that will initiate your automation.
  3. Search for and select "Mailchimp" as your trigger app.
  4. Choose a trigger event like "New Subscriber" or "Updated Subscriber" to monitor changes in your Mailchimp audience.
  5. Connect your Mailchimp account to authorize Zapier access.
  6. Select which audience to monitor for new subscribers.
  7. Click "Test trigger" to verify the Mailchimp connection is working correctly.
  8. Click "Action" and search for "Brevo" as your action app to receive data from Mailchimp.
  9. Select "Add or Update Contact" as your Brevo action.
  10. Connect your Brevo account by retrieving your API key from Brevo's integration settings.
  11. Map your Mailchimp subscriber fields (name, email, lists) to the corresponding Brevo contact fields to ensure proper data transfer.
  12. Run a test to verify that Mailchimp subscribers are correctly syncing with your Brevo account.
  13. Click "Publish" to activate your Zap and start automatic syncing between Mailchimp and Brevo.

📌 Why this matters

Connecting Mailchimp to Brevo via Zapier eliminates the manual work of exporting and importing contact lists between two email marketing platforms. Marketers migrating from Mailchimp to Brevo — or running both in parallel — can keep their contact databases in sync in real time without writing any code. Every new Mailchimp subscriber is automatically added or updated in Brevo, reducing data loss and ensuring every lead enters the right nurture workflow instantly. This integration is essential for teams that need reliable, automated contact synchronization across their email marketing stack.
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