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Brevo Google-Forms Integration

Updated on:
May 12, 2026
By:
Madhav Bhandari
Use this interactive demo to learn how to sync Google Forms responses directly into Brevo contacts via Zapier.

Quick summary

The Brevo Google Forms integration lets you automatically add or update contacts in Brevo every time a new response is submitted, using a Zapier automation with no coding required. This step-by-step walkthrough covers the full Zap setup — from selecting your trigger app to publishing the live workflow.


Steps

  1. Log in to Zapier and click Create followed by Zaps to begin setting up your Google Forms–Brevo integration.
  2. Click Trigger to select the app that will initiate your automation workflow.
  3. Search for and select Google Forms as your trigger app.
  4. Select New Form Response as your trigger event to monitor form submissions.
  5. Connect your Google account to give Zapier access to your forms.
  6. Select which specific form you want to monitor from the dropdown.
  7. Test the trigger to make sure Zapier can detect new form submissions properly.
  8. Search for and select Brevo as your Action App to process the form data.
  9. Choose Add or Update Contact as the action event to sync form respondents to your Brevo contact list.
  10. Connect your Brevo account or select an existing connection if you have integrated with Zapier before.
  11. Map Google Forms fields — such as name, email address, and responses — to the corresponding Brevo contact fields.
  12. Run a test to verify that form submission data transfers correctly to your Brevo account.
  13. Click Publish to activate your Zap and start automatically adding Google Forms respondents to your Brevo contacts.

📌 Why this matters

Connecting Google Forms to Brevo via Zapier eliminates the need to manually export and import contact lists, saving marketing teams significant time on list management. Every time a user submits a Google Form, their contact details are instantly added or updated in Brevo, ensuring your email marketing lists stay accurate and current. This integration is essential for lead capture workflows, event registrations, and newsletter sign-ups where real-time contact syncing directly impacts campaign reach and deliverability.
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