Mailerlite Salesforce Integration

Quick summary

The MailerLite Salesforce integration uses Zapier to automatically sync new or updated Salesforce leads as MailerLite subscribers, eliminating manual data entry. Setting up this Zap takes just minutes and ensures your email marketing list stays current whenever a CRM record changes.

Steps

1. Log in to Zapier and click "Create" then "Zaps" to begin.
2. Click "Trigger" to define what event in Salesforce will initiate your automation workflow.
3. Click "Salesforce" to select it as the trigger app.
4. Choose a trigger event, such as "New Lead" or "Updated Contact."
5. Connect your Salesforce account and select the specific object to monitor.
6. Add MailerLite as the Action App.
7. Select an action event, like "Create or Update Subscriber."
8. Connect your MailerLite account to authorize the integration.
9. Map Salesforce data (such as lead name, email, phone number) to the corresponding MailerLite subscriber fields.
10. Run a test to verify that Salesforce data syncs correctly with MailerLite.
11. Click "Publish" to activate your Zap and go live.