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All Tutorials /MailerLite

Kajabi Mailerlite Integration

Updated on:
April 6, 2026
By:
Madhav Bhandari
Use this interactive demo to learn how to integrate Kajabi with MailerLite.

‍

‍

Here's how to do it:

‍

  1. Log in to Zapier and click "Create" then "Zaps" to begin.
  2. Click "Trigger" to define what event in Kajabi will start your automation workflow.
  3. Search for and select "Kajabi" as your trigger app.
  4. Choose a Kajabi trigger event like "New Purchase" and connect your Kajabi account.
  5. Add MailerLite as the Action App.
  6. Select an action event, like "Create or Update Subscriber."
  7. Connect your MailerLite account.
  8. Map Kajabi data fields (such as customer name and email) to the corresponding MailerLite subscriber fields.
  9. Run a test to verify your Kajabi to MailerLite connection works correctly.
  10. Click "Publish" to activate your Zap and start automatically syncing Kajabi contacts to MailerLite.

📌 Why this matters

This integration transforms your course sales into an automated email marketing engine. When someone purchases from Kajabi, they instantly appear in MailerLite with all their purchase data, enabling targeted follow-up campaigns based on what they bought.

The real power lies in behavioral segmentation - you can automatically tag customers by course type, purchase value, or completion status, then trigger specific email sequences. This creates a feedback loop where your educational content directly fuels more sophisticated nurture campaigns, turning one-time buyers into repeat customers through personalized messaging.

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