How to Insert an Image Alt Text in Constant Contact

Updated on:

May 12, 2026

By:

Use this interactive demo to learn how to add descriptive alt text to images in your email campaigns.

Quick summary

Adding image alt text in Constant Contact improves email accessibility and ensures your message is conveyed even when images fail to load. This seven-step process is completed entirely within the Constant Contact email editor without any technical knowledge required.

Steps

Inside the Constant Contact email editor, find and select the image you wish to edit.
Head over to the floating menu bar and click 'Replace'.
Tap the 'Alt Text' option right below the selected image.
Come up with a unique alt text and enter it into the provided input field.
Click 'Save and Close' once you are done writing your alt text.
Click 'Insert' to apply the changes to the selected image.
After completing these steps, the alt text will be inserted into the selected image in your Constant Contact email.

📌 Why this matters

Adding image alt text in Constant Contact ensures your email campaigns remain accessible to subscribers who use screen readers or have images disabled in their email client. Descriptive alt text also improves email deliverability by signaling to spam filters that your content is legitimate and well-structured. For marketers focused on inclusive design, mastering the alt text workflow inside the Constant Contact email editor is a simple but high-impact step toward ADA-compliant email marketing.

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