- On the main menu, click Marketing Activities.
- Right-click the folder you want to create a campaign, then click New Program.
- Fill in the program information.
- Under Program type, click Engagement.
- Under Channel type, click Nurture.
- Click Create.
- Open your engagement program, then click the Streams tab.
- Click Add Stream to create a nurture stream.
- Add your nurture content and set your stream cadence to determine when emails go out.
How to Create a Nurture Campaign in Marketo
Try this guided demo to learn how to create a nurture campaign in Marketo.
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