ActiveCampaign goals are specific actions designed to measure the effectiveness of the automation. Here’s a quick tutorial on how to add and use it in simple and easy steps:
- On automation's editor dashboard, click the 'Add' icon below the Trigger section.
- Select 'Conditions and Workflow' from the list of options.
- After that, click 'Goal' to insert this item into your ActiveCampaign automation.
- Craft a unique goal name and then enter it into the provided input field.
- Next, add a personalized set of conditions for your goals. Simply configure the condition settings based on your preference and provide all the necessary information.
- Finally, insert additional Goal triggers by selecting specific options from the drop-down menus below 'And When This Goal is' and 'If the Contact Does Not Meet the Goal Conditions'.
- Once done, click 'Save'.
- After completing these steps, your customized ActiveCampaign Goals will be added to the automation and enabled accordingly.