How Activate Email Tracking In Pipedrive

Updated on:

May 11, 2026

By:

Use this interactive demo to learn how to enable email tracking in Pipedrive in minutes.

Quick summary

Pipedrive's email tracking feature lets you monitor when recipients open your emails directly from your CRM. Activating it takes under a minute via Personal preferences and the Email sync settings panel.

Steps

From inside Pipedrive, go to the top right profile icon and click it to open account options.
Select Personal preferences from the dropdown menu.
Navigate to Email sync from the left sidebar menu.
Under Account, scroll down to find the Email tracking section.
Toggle the tracking options as desired — your settings will be saved instantly.

📌 Why this matters

Email tracking in Pipedrive gives sales teams real-time visibility into whether prospects have opened their emails, enabling faster and more relevant follow-ups. By knowing exactly when a lead engages with a message, sales reps can prioritize outreach at the right moment and close deals more efficiently. Activating this feature directly within Pipedrive's Personal Preferences keeps the workflow seamless, eliminating the need for third-party open-tracking tools. For any sales team using Pipedrive as their CRM, email tracking is a critical capability for improving pipeline visibility and conversion rates.

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