A demo on your website is just the start. Discover a dozen other marketing use cases • May 26
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    Our executive team continues to rave about how well Storylane visualizes our own tool!
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VP Marketing
    Storylane's by far the easiest and most reliable out of other competitors.
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Product Marketing Manager
    Intuitive, powerful, and easy to use platform.
Matt Slotten
Marketing
35
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Michael DeMarco
Product Marketing Manager
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    It’s actually kind of shocking how fast it was for us.
Katie Fairbank
Director of Product Marketing
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All Tutorials /LinkedIn

How to Write your About Section on LinkedIn

Updated on:
May 4, 2026
By:
Madhav Bhandari
Use this interactive demo to learn how to craft and publish your LinkedIn About section.

Quick summary

The LinkedIn About section is a key profile element that showcases your experience, skills, and keywords to boost search visibility. This walkthrough shows you exactly how to add and save a compelling About section in just a few steps.


Steps

  1. Go to your profile page and click the 'Add section' button below your name and profile photo.
  2. Under the 'Core' category, select 'Add about'.
  3. Write a description about yourself and include keywords to boost your presence in search results.
  4. Add your skills to the About section.
  5. Finalize your content and click 'Save'.
  6. Your About section is now successfully written and published on your LinkedIn profile page.

📌 Why this matters

The LinkedIn About section is one of the most influential parts of your professional profile, directly affecting how recruiters, clients, and collaborators find and evaluate you. A well-written About section with relevant keywords significantly improves your visibility in LinkedIn search results. It gives you a dedicated space to communicate your experience, achievements, and value proposition in your own words. Optimizing this section is one of the fastest, highest-impact steps any professional can take to strengthen their LinkedIn presence.
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