How To Use Google Analytics for Website

Quick summary

This demo walks you through creating a Google Analytics account, configuring a GA4 property, and installing the tracking code on your website step by step. It covers everything from account setup and data sharing settings to accepting terms and retrieving your tagging instructions.

Steps

1. Navigate to Admin and click Create > Account to begin setting up a new Google Analytics account.
2. Fill in the required details including Account name, Website Name, and Website URL.
3. Select the appropriate data sharing checkboxes and click Next.
4. Enter your Property name, Reporting time zone, and Currency, then click Next.
5. Choose your Industry category and Business size, then click Next.
6. Select your objectives and click Next.
7. Review and accept the Data Processing Terms.
8. Accept the Controller Data Protection Terms and click I Accept.
9. Click Get tagging instructions to access your tracking setup options.
10. Select the Install manually tab and copy the code snippet.
11. Paste the snippet into the header section of your website, just before the closing </head> tag, to complete the setup.