How to make an Announcement on LinkedIn

Updated on:

May 4, 2026

By:

Use this interactive demo to learn how to publish an announcement post on LinkedIn.

Quick summary

LinkedIn's announcement post feature lets you share structured updates — like job changes or milestones — directly from your dashboard. Using the ribbon icon or the post creation box, you can choose a specific announcement template and publish it to your network in minutes.

Steps

Go to the post creation box on your dashboard and click 'Start a post'.
You can directly type your announcement into the post box to share it immediately.
Alternatively, click the 'ribbon' icon at the bottom of the post creation box to access announcement options.
Browse and choose a specific announcement post template that fits your needs.
Fill in the details of your chosen announcement option, then click 'Post' to publish.

📌 Why this matters

LinkedIn announcements help professionals and brands share milestone updates — such as new roles, promotions, or company news — in a structured, high-visibility format that drives engagement. Using dedicated announcement post templates ensures your update stands out in the feed rather than blending in with standard text posts. This feature is especially valuable for personal branding, employer branding, and B2B outreach, where timely and well-formatted communication can directly impact professional reputation and network growth. Knowing how to use LinkedIn's announcement tools efficiently means you never miss an opportunity to reach your audience at key moments.

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