How to Integrate LinkedIn Lead Gen Forms with ActiveCampaign

Quick summary

This tutorial shows how to integrate LinkedIn Lead Gen Forms with ActiveCampaign using a Zapier automation, so every new lead response is instantly synced as a contact or action in ActiveCampaign. The process takes just minutes and requires no coding — only your LinkedIn Ads and ActiveCampaign credentials.

Steps

1. Head over to the left-side panel and click 'Create'.
2. Select 'Zaps' from the list of options.
3. Click 'Trigger' to start the integration process.
4. Search for 'LinkedIn' and select 'LinkedIn Ads' from the suggested results.
5. Tap the 'Trigger Event' menu to expand your options.
6. Choose 'New Lead Gen Form Responses' from the list of trigger events.
7. Tap 'Sign In' and log into your LinkedIn account.
8. Click 'Continue' to proceed after signing in.
9. Provide the information needed to set up the Trigger accordingly.
10. Click 'Continue' to run your inputs and test the Trigger.
11. Tap 'Continue' to advance past the trigger test results.
12. Search for 'ActiveCampaign' and choose it as the Action app.
13. Click the drop-down menu and specify the 'Action Event' you want to use.
14. Tap 'Sign In' to connect your ActiveCampaign account.
15. Provide your API credentials and click 'Yes, Continue to ActiveCampaign'.
16. Fill out the input fields one by one with the required contact information.
17. Click 'Continue' to publish and activate the integration.
18. Your LinkedIn Lead Gen Forms are now fully integrated with ActiveCampaign.