Quick summary
This demo walks you through how to find and analyze unique visitors in Google Analytics using the User Acquisition report. You will learn to navigate the Reports section, view user breakdowns by channel, and filter results by a custom date range.
Steps
- Find Reports on the left pane of Google Analytics.
- Navigate to Acquisition > User Acquisition from the Reports menu.
- Scroll down to find the breakdown of your Users as per your top channels.
- Note that Users refer to unique visitors in Google Analytics.
- Get a quick Overview of the total number of users on your site.
- Adjust the Date Range to filter visitor data by a specific time period.
- Hit Apply to update the report and view the refreshed user data.
