How to Find Trending YouTube Videos

Updated on:

May 4, 2026

By:

Use this interactive demo to learn how to discover trending YouTube videos and uncover content gaps.

Quick summary

This demo walks you through how to find trending YouTube videos using the Explore tab and YouTube Studio Analytics. You'll learn to spot content gaps and use search volume data to plan high-performing videos.

Steps

Go to youtube.com and click Explore in the left sidebar, then browse the News or Learning tabs to see what is currently trending across the platform.
Note relevant topics or formats in the trending list, and look for patterns in titles, thumbnails, and video length among top results.
For category-specific trends, go to studio.youtube.com, click Analytics, then select the Trends tab.
Type a topic in the search bar to see what viewers are searching for, including search volume indicators.
Look for high-demand topics you haven't covered — these highlight content gaps.
Use these keywords and insights to plan videos, focusing on high search volume and lower competition.

📌 Why this matters

Knowing how to find trending YouTube videos is essential for any creator or marketer looking to grow their channel and maximize reach. YouTube's Explore tab and YouTube Studio Analytics give you real-time visibility into what topics are gaining momentum across the platform. By identifying content gaps — high-demand subjects with limited existing coverage — you can strategically plan videos that rank faster and attract more viewers. This process turns guesswork into a repeatable, data-driven content strategy that drives sustainable channel growth.

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