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- Navigate to the Data pane and locate two Measure (#) fields from your table.
- Drag the two measure (#) fields from the Data pane to the 'Columns' shelf and the 'Rows' shelf.
- Navigate to the Data pane and locate one 'Dimension' (Abc) field.
- Drag the measure field to Color on the Marks card.
- From the Marks dropdown list, change the chart type to 'Circle'.
- Your worksheet will display your scatter plot chart.
How to Create a Scatter Plot in Tableau
Try this interactive demo to learn how to create a scatter plot in Tableau.
📌 Why this matters
Scatter plots reveal correlations between metrics that tables and bar charts can't show—like whether higher marketing spend actually drives more conversions, or if customer satisfaction scores relate to retention rates. Adding color coding by dimension transforms basic correlation analysis into segmented insights, letting you spot outliers and compare performance across regions, product lines, or time periods simultaneously. This visual approach helps you move beyond gut feelings to data-backed decisions about resource allocation and strategy.
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