How SurePrep achieved 13,000 impressions and engagement rate surpassing 50%
Why did this demo work?
Interactive demos are reshaping the way businesses engage, and here are the key insights from SurePrep demo.
📌 Let potential customers experience the main steps firsthand
The interactive demo allows potential customers to experience the main steps in the workflow. When they eventually meet with a sales representative, they’re more informed and able to ask better questions. They’re further down the funnel as a result of walking through the interactive demo. Videos have their place, but interactivity > passivity.
📌 Keep it comprehensive and educational
Each point in the end-user's workflow was crafted into a step within the demo. After completing the demo, they’re familiar with the entire process.
📌 Show your strength
Greg and the team strategically highlighted the main features of their software within the demo to demonstrate its ease-of-use.
Check out the LinkedIn Story