Quick summary
HubSpot custom properties let you capture data unique to your business by adding tailored fields to Contacts, Companies, or Deals records. This step-by-step walkthrough shows exactly how to create a new property in HubSpot Settings from start to finish.
Steps
- Go to Settings in the top-right corner of HubSpot.
- Select Properties from the left navigation pane.
- Choose the record type you want to add a property to — Contacts, Companies, or Deals.
- Click the Create property button on the right side of the screen.
- Fill in the basic details for your new property, including Object type and Group.
- Select the Field Type that matches the data you want to collect.
- Set your property rules and click the Create button to save.
- Confirm the success message to verify your new custom property was created.



